When you are the brand or the personality of your business, there is something that comes with that – and you may wish you could avoid it. When you put thoughts and opinions and information out on social media, you will get responses back – and many will be unfavorable and maybe even hateful. Be ready for it, take it on, and don’t take it personally. Most importantly, realize that if people are responding to you, they are paying attention! And isn’t that the point of business? Listen to this week's audio to hear Suzanne's thoughts on this topic.
