There’s nothing better than knowing you’ve pinged your entire list with one of those little red dots.
The easiest way to make that happen is by hosting a Facebook Live.
When you start one, all your friends and followers get a notification that you’re broadcasting, and it’s the best way to ping people all at once.
Holding a Facebook Live is full of benefits as well. It creates instant content for your business, it’s already in video format so the engagement is through the roof, and if you hold them consistently enough, it gives you a real-time measure of what your ideal client is looking for!
Doing Facebook Lives right now is just one of the strategies I teach my clients to do to stay visible and top of mind.
Use these tips to get started with great Facebook Live broadcasts:
- Be consistent. Hold your Facebook Live sessions at the same time each day. You’ll also want to give your broadcast a catchy title. When you have a clear opinion, people WILL tune in. People want to hear your unique point of view when you’re speaking, so let them have it!
- Be reactive. Give your followers content that’s relevant to your business, but also something that they might want to hear. The more you can relate your business to current events, the more relevant (and well-read) you’ll look. You must be good at improv. Starting multi-part a Facebook Live series takes a little creativity and a lot of patience.
- Fill them in. Always announce at the top of your broadcast what you’ll be teaching. This announcement is kind of like a promise to the viewer that they’re going to gain something by watching you. This holds interest and gives people a reason to keep watching your Facebook Live until it ends.
So what are you waiting for? Put on a nice shirt, take a minute to think about what you’ll be teaching, and watch the likes (and maybe even a new client or two) roll in!